- PrestaShop and Google Analytics
- Google Analytics 4
- DataLayer - integration of store events with GA4
- Google Ads dynamic remarketing
- Google Tag Manger
- Precise input sources
- International sales: amounts and currencies in Analytics
- Guarantee of transferring 100% conversions
- The most important Google tools in one module
- Analytics details in the order preview
- Improved eCommerce events in GA4
- Can you manage to configure PrestaShop and Analytics on your own?
- Integration with other Google services
PRO Support We guarantee that our module will work in your store
EU Invoice You will receive PDF invoice right after payment
PrestaShop and Google Analytics
The module will integrate your store with Google Analytics 4, Google Ads and Google Tag Manager tools and provide lossless connection and precise analytics of collected data.
We used Google API for communication . This is an optimal connection that will transfer absolutely all relevant information about sources, traffic and sales from your store to Analytics.
You will use the collected data in real time for accurate store analytics, marketing and remarketing, and SEO and UX optimization.
Google Analytics 4
Google Analytics 4 is the successor to GA UA and it is in this version that Google makes all the improvements. Our module fully supports GA4 service and all the novelties dedicated to eCommerce.
Google Analytics UA expires
Google Analytics UA is supported by Google until 2023-07-01, by which time we recommend switching to GA4.
The module can support GA UA and GA4 simultaneously.
DataLayer - integration of store events with GA4
In the module you will find a ready-to-use installer that will fill DataLayer with eCommerce parameters and events (view_item, add_to_cart, etc.). This will ensure that all events occurring in your store will be accurately tagged and transmitted to GTM and GA4 services. No editing of the code on the module, store and Google tools side is required for the module to send data events.
- Product entry from the product list
- Direct product entry
- Viewing the product list
- Adding a product to the shopping cart
- Removing a product from the shopping cart
- Browsing the shopping cart
- Starting an order
- Complete shipping information
- Completing payment information
- Sales data (prices, currencies, discounts)
- Order completion
Upon individual request, we can implement additional and custom events.
You can enable debugging mode in the module to get a live view in the browser console of all the events handled by the module on the fly.
Google Ads dynamic remarketing
Use the collected traffic data to perform precise ad remarketing. With the data collected by the module, you will be able to target ads to people who have visited your store or specific pages. Display point-matched ads to products from your store.
The module guarantees a lossless connection between GA4 <-> Ads services.
Google Tag Manger
With the help of the module you will integrate Google Tag Manger tool into your PrestaShop store. The module includes the DataLayer tag installer . In a few clicks you will teach GTM to communicate with your store.
Precise input sources
The module investigates and records input sources based on server logs. Tracking live customer traffic is handled by Google Analytics script. If the server does not indicate the traffic source - the entry source determined by Google will be passed to Google Analytics.
- If a customer visits your store several times - you can specify which input source: the first or the last will be sent to GA4.
- Set the time after which the customer's entry source will expire - when the customer visits your store after a long absence.
- Skip any input sources - list the sources you want to omit from the statistics, such as bank sites.
International sales: amounts and currencies in Analytics
Set in the module whether to send turnover or revenue and net or gross values to GA4.
The module supports all currencies enabled in your store - it sends to GA4 information about the currency in which the order was placed, e.g. EUR, PLN, etc. Conversion to the main currency of your account is handled by Google according to the current exchange rate.
Guarantee of transferring 100% conversions
The module will absolutely transfer every order from the store to your GA4 account with information about the customer, source, products, prices, taxes and the path of arrival.
Google API = 100% guarantee
Indicate order statuses for which conversion and user information will be transferred from PrestaShop to GA4. The module will detect the change of order status and transfer analytical data to Analytics via Google API.
The module supportsall Polish and foreign payment methods, including bank transfer, check, payment on delivery, PayPal, CashBill, Przelewy24, PayU, PayLane, Bluemedia, Tpay, Polskie ePłatności, DotPay, Klarna, installment payments and many others.
The return of the user, after payment, to your store on the "Thank You Page" is irrelevant to the module, because analytical data is sent when the order reaches the configured status.
The most important Google tools in one module
With the module you will integrate all Google analytics and advertising tools for online stores:
- Google Analytics 4
- Google Analytics UA
- Google Tag Manager
- Google Ads and remarketing
- ECommerce and DataLayer enhancements
Analytics details in the order preview
In the order preview you will get access to relevant information
- A list of all customer input sources, along with an indication of the best source
- Details of the data submitted to Analytics
- Confirmation of data receipt by Analytics
Improved eCommerce events in GA4
Take advantage of Google's latest analytics for online stores. The module supports DataLayer and events, so you will be able to analyze:
- Shopping behavior and store traffic
- Behavior at the fulfillment and transaction stages
- Investigate the effectiveness of your store's offer and sales effectiveness
Study shopping paths on a single page and in multiple steps
The module supports and examines traffic order statistics for One Page Checkout (OPC) orders and in multiple steps. The OPC Supercheckout module is also supported. With the support of purchase paths, you will learn which elements of the order process generate rejections and decrease conversions in your store.
Analytics of old orders in PrestaShop
The module will allow you to send existing orders in your store to your Google Analytics account in bulk. These can be orders created before installing the module.
Analytics of orders from outside PrestaShop
If the orders in your store are generated by other sources, such as ERP integration, Baselinker, Allegro, etc. - the module will detect them and send information about them to Google. You can also skip them.
Support for returns and transaction reversals
The module allows you to manually and automatically (based on any order status) remove order and conversion information from Google Analytics, e.g. in case of return or cancellation of sales.
GA4 connection guarantee
On the order list, the module adds an interactive "Sent to Google Analytics" button, which is a reliable information based on Google API about whether the order went to Google Analytics. In the order details, you'll find a list with the sources of customer inputs, so you can see where customers are coming from when they make a purchase in your store.
Protection against double-submitted transactions
The module controls uploaded orders and will not allow double counting and uploading of this information in Google Analytics statistics.
Module and integration operation log
The module logs all operations to a log.txt file so you can know the details of all interactions that occur between your customers, store, module and Google Analytics account.
IP address anonymization in Analytics
Support for the Personal Data Protection Act (RODO).
Multistore support
PrestaShop Multistore support for this module is optional. With Multistore support, you can set up an independent connection to Google tools for each store separately or together for multiple stores.
Can you manage to configure PrestaShop and Analytics on your own?
- If you are already using Google Analytics - it should not take you more than an hour to learn the module and configure all the options.
- If you are just starting out and do not have a Google account - we encourage you to try it on your own. You can find tutorials online on how to set up a Google Gmail and Google Analytics account. When you set up our module, you will find detailed descriptions, prompts and videos for each function.
- If you do not have time - order the module with the installation service and with the Google account configuration service. The service will be implemented in your store within 72h, Mon - Fri.
Integration with other Google services
In our store you will find modules with which you can integrate your PrestaShop store with other Google services for online stores.
Google Login
Make it easy for your customers to log in to your store and reduce order processing time by up to 80% with our PrestaShop Google Login module.
Google Merchant Center
If you want to submit information about your products to Google but also for Facebook and price comparison sites, check out our PrestaShop Feeder XML generation module.
Google My Business
If you want to display in-store reviews from Google My Business check out our PrestaShop Google My Business module.
Minimum requirements for all modules
- PHP 7.1 or higher
- ionCube server extension
- Nginx or Apache server
- MySQL >= 5 or MariaDB
- PrestaShop Importer only: PHP libxml version > 2.9.3
- PrestaShop Facebook Integrator only: PHP 7.2 or higher
- Optional performance optimization extensions: mcrypt, openssl, zip, curl, gd, pdo, varnishd, mod_pagespeed, memcached, apc
You can read more about the requirements in the knowledge base.
3-Months Free Technical Support
Along with the module, you get 3 months of technical support and access to updates. When the time expires you can continue to use the module. You can renew access to support and to the latest module versions at any time by purchasing any of the available packages. The package includes the entire domain and all modules assigned to the domain.
Knowledge Base - FAQ
Theknowledge base is free and open to all. In it you will find documentation of the modules and answers to frequently asked questions.
HelpDesk panel
HelpDesk is a convenient panel for communication, on which we provide help during the use of modules. On HelpDesk you will order any programming work and optimization of the store and server.
Module updates
Modules will inform you in your store about new updates. You will perform the update directly in your store with 1-click.
PrestaShow modules use license
You can find the full content of the license on this page. We have described the operation of the license handling system on this page. Below is a summary of the most important information:
Domain and additional domains
You can assign the module after purchase to 1 store = 1 domain. You can use the module in the domain without time limits. You can add a test/developer store domain to each domain for free. Support for domains in PrestaShop Multistore requires the purchase of multistore support for the module.Changing the domain
Changing the domain is possible. For this purpose, please contact us.
Code modification
The module code related to the integration with the store and the appearance (.tpl, .css) is open source and you can modify it freely. The module source is encrypted with ionCube.Test in the demo store
- You will find the link to the demo store of this module in the top section of the page
- You can change the language of the demo store and the language of the module (EN, PL, DE, ES, IT, FR) using the top menu of the demo store
- The demo will be automatically deleted after 48 hours
- In case of any problems with demo store operation - please contact us
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Google Integrator korzysta z override. Pani sklep również korzysta z tych samych plików override i to spowodowało konflikt w trakcie instalacji modułu. Gdy występuje konflikt override, to pliki override należy połączyć ręcznie - jest to oficjalna metoda na instalacje modułu korzystającego z override. Aby odłączyć dowolny moduł, który generuje problem override, zazwyczaj wystarczy zmienić na FTP nazwę folderu z modułem. Można również skorzystać z darmowej instalacji, którą wykonujemy na HelpDesk w ciągu do 5 dni roboczych.
Zgłoszenie otworzyła Pani w weekend, kiedy nie pracowaliśmy. Na Pani zgłoszenie odpowiedzieliśmy w poniedziałek, jednak bez informacji zwrotnej od Pani. W razie problemów proszę skorzystać z helpdesk.prestashow.pl.
Ostrzegam wszystkich przed tym modułem. Po jego instalacji nie mogę wejść w zamówienia na zapleczu. Pojawia się błąd 500. Nie da się go odinstalować, ani wyłączyć, gdyż presta wyrzuca błąd, że nie może odinstalować czy wyłączyć 'niezdefiniowanego' modułu.
Nie wiem może coś poszło nie tak podczas instalacji. Jednak zastanawiające jest to, że po jego instalacji przestała działać totalnie nie skorelowana zakładka - zamówienia. Pewnie przez ich informacje przy zamówieniach dotyczącą tego, że dane zostały przekazane do GA. Najwidoczniej taka mała 'pierdoła' jest w stanie zepsuć dzień i weekend właścicielowi sklepu na presta.
Warto też wspomnieć o wczorajszych problemach z płatnościami, bo one również były poniżej poziomu jak na firmę, która swoje być albo nie być buduje na systemie PrestaShop.
Zamówiłam dwa moduły na trochę ponad tysiąc złotych netto. Pierwsza próba - płatność przelewy24, kwota do zapłaty - ponad 2100 złotych!
Mówię, nie, nie, jakiś błąd zmieniam na PayPal. PayPal wyrzuca błąd 500...
No to mówię ładnie. Druga próba.
Dokładnie ta samą drogą i ten sam efekt.
Pora na trzecią próbę. Tutaj przeszło przez PayPal. Od razu opłacam z karty kredytowej. I czekam...
Dostęp do modułów dostałam po jakiś 15 minutach, i nie wiem czy przyszedł z systemu czy ktoś go dodał ręcznie. Gdyż od razu po wystąpieniu problemów przesłałam info o błędzie do prestashow. Wysłałam również prośbę o udostępnienie modułów i przesłałam potwierdzenie PayPal Tutaj odpowiedzieć potrafili. Zamiast 10% taniej z kodu za dokończenie płatności na mobilu dostałam dwa miesiące wsparcia dodatkowo na helpdesk. Tzn. podobno dostanę. Zobaczymy po weekendzie. Może.
Także. Coś tu jest nie tak. Myślałam o wykupieniu optymalizacji mojego sklepu, ale raczej będę szukać gdzie indziej...
Z góry mówię, że jeśli ten komentarz zniknie magicznie bez mojej zgody albo w ogóle się nie pojawi, wystawie moja opinie w bardziej znaczących dla potencjalnych klientów miejscach.
Google integrator support Google Ads. Remember to connect Ads with Analytics with Google Account settings.
For integration with Facebook Ads check our new module for eCommerce data and conversion tracking with Facebook latest API: https://prestashow.pl/34-.html
So sade there is no form to open a ticket :
https://helpdesk.prestashow.pl/open.php
It is said fill the form, but no form.
The challenge now is : Will it be an API tracking to Google Ads or Facebook Ads soon available ?
Nasz moduł załatwia resztę :-).
Metoda JS wykorzystuje najnowszy kod od Google.
czy jeśli chodzi o Google Analytics moduł korzysta z Global site tag (gtag.js), czy ze starego kodu?
Polecam